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Digital Content and PR: What’s the Difference?
Digital content marketing has evolved into one of the most popular forms of communication globally, confounding marketers and enabling SEOs everywhere. But little do people know that this has also...
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How to Create Word-of-Mouth Marketing Campaigns in the Digital World
There’s no doubt that over the past decade, the traditional definition of marketing has changed. We now live in a world of viral trends that spread rapidly throughout social media, creating buzz to...
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How Joynture used Socedo to Rocket Growth Potential
The Mission Joynture provides co-working spaces for startups, freelancers and consultants in the Financial District of New York City. When their community manager, Michelle Bonavitacola, came to us to...
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How Socedo Elevated Taiga Company’s Social Strategy
Julie Urlaub is a social media guru. In fact, she was recently ranked as one of the top 25 Eco-influencers on Twitter. So when she started her own sustainability social media consulting firm and called...
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SCOUT Got More Than They Bargained For With Socedo
The military community is a rare combination of breadth and strength. We shouldn’t have been surprised, then, that Cody McGraw, founder of SCOUT Military Discount app, was referred to Socedo through...
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Socedo’s New Organic Lead Export Turns Interactions into Leads
A client recently stated that when she asked a customer where he heard of her, he said, “Oh, I’ve been following you on Twitter for years.” As much as some people would appreciate the loyalty, having...
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How to Build Community and Leads Through Twitter
Twitter has proven to be one of the top social media channels used to promote, share and market for businesses. But the big question is, HOW can you use Twitter to its full capacity? I’m here to help...
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Slope Used Socedo to Break DM Rules and Conquer
Twitter Direct Messages are a tough form of communication to do well. The sheer amount of rules set around sending good DMs can be overwhelming. But as with all forms of marketing, best practices are...
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NextGenJustice Uses Socedo Resources to Increase Conversions
We at Socedo try our best to give our customers knowledge base resources in order to provide the best practices towards success within and outside our platform. Derek Distenfield is the co-founder of...
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2 Concrete Tools to Create Trust: Webinar Recap
Chad Littlefield is one of the co-founders of We!, a company that focuses on customizing experiential training and development programs for their clients. His main passion and energy has been...
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Our Best Practices on Emailing Social Leads
Many of our customers are using Socedo as the first touch in a wide marketing landscape that includes blog content, social media management, webinars, lead scoring, and email nurturing. They have many...
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Socedo’s Social Lead Monitoring Accelerates Demand Generation
Turn your existing social investment into leads. At one end of your marketing department, you have the fearless social media team, creating a meaningful relationship with your audience and enhancing...
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Ceros Achieves 30% Higher Conversion Rate with Socedo’s Data Export
Founded in 2012, Ceros is a cloud-based design platform that lets marketers and designers create engaging interactive content without the need for developers. Brad Hess, Sr. Digital Marketing Manager...
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Use Social to Drive More Demand
Social media is one of the fastest growing lead sources for B2B companies today and is currently changing the game for marketing. If B2B marketers expect to drive demand, the best way to do so is to be...
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10 Social Media Trigger Campaigns for Your Martech Platform
You’ve put together a marketing infrastructure of email campaigns, landing pages, lead scoring, and automated messaging. You move your leads deeper and deeper down the marketing funnel, based on their...
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The Ladder of Attribution to Track Social ROI
In order to stay on task, B2B marketers need to know the key metrics of understanding how to measure and track ROI efforts. There is value in every marketing effort and content piece that you create,...
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Ethix Changed Targeting to Improve Responses from Social Leads
Founded by a small band of entrepreneurs, Ethix is a full-service merchant service provider that offers credit card processing services to businesses all over the U.S. But Ethix is about much more than...
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How to Analyze Your Current Social Presence
You’ve done it all – you know who you’re targeting, engaged with your audience and developed a social presence that only one could ever dream of. But which channel is working more effectively than the...
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7 Tactics for Account-Based Marketing with Social Leads
For some B2B companies, inbound marketing strategies focused on a large volume of leads and a wide funnel just don’t work. These companies often have a limited target audience size, either because of a...
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Webinars & Social Media: Webinar Recap
Last Tuesday, we invited old and new customers to our webinar focused on two effective techniques to follow up with customers. Coincidentally, the topic that Adam and Nate touched on was concentrated...
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